v. 2, n. 2 (2012)

abr./jun.

Sumário

Artigos Indicados

The Evolution of Competitive Intelligence
John E. Prescott
Competitive Intelligence Activity Among Small Firms
Jeremy R Groom, Fred R. David
A case for competitive intelligence: 90% of the information a company needs to understand its market and competitors and to make key decisions is already public
John J. J. McGonagle, Carolyn M. Vella

Dicas

Competitive Intelligence Advantage: How to Minimize Risk, Avoid Surprises, and Grow Your Business in a Changing World (Wiley)
Seena Sharp
Business and Competitive Analysis: Effective Application of New and Classic Methods (paperback)
Craig S. Fleisher
Competitive Strategy: Techniques for Analyzing Industries and Competitors
Michael E. Porter
Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies
Benjamin Gilad
The Lords of Strategy: The Secret Intellectual History of the New Corporate World
Walter Kiechel
The Secret Language of Competitive Intelligence: How to See Through and Stay Ahead of Business Disruptions, Distortions, Rumors, and Smoke Screens
Leonard Fuld
Millennium Intelligence: Understanding and Conducting Competitive Intelligence in the Digital Age
Jerry P. Miller
Proven Strategies in Competitive Intelligence: lessons from the Trenches
John E. Prescott, Stephen H. Miller
Proactive Intelligence: the Successful Executive's Guide to Intelligence
John J. McGonagle, Carolyn M. Vella


Licença Creative Commons
Este trabalho está licenciado sob uma Licença Creative Commons Attribution 3.0 .


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